Digital medical supervision startup Motivo Well being raises $14M

Digital medical supervision platform Motivo Health raised $14 million in a Sequence A funding spherical led by long-term investor Cox Enterprises, with participation from SteelSky Ventures and Nice Oaks Enterprise Capital.

Motivo permits digital supervision and coordination of licensure necessities for psychological well being on the state stage, connecting them with medical supervisors to assist cut back the price and time to attain and preserve licensure for therapists.

The corporate’s founder, therapist Rachel McCrickard, began Motivo in 2017 to assist take away the obstacles she confronted when getting her personal license, when she was compelled to journey two hours to the closest supervisor.

Customers can browse Motivo’s listing of practically 1,000 vetted supervisors, with the power to filter by state, license kind and specialty space, then schedule a free introductory name.

As soon as they’ve matched with a supervisor, the supervision classes can start instantly via a tiered pay-as-you-go mannequin that may be custom-made in line with a gaggle’s measurement, or as a one-on-one possibility.

Motivo’s platform features a back-end practice-management part for supervisors, together with different options for hours monitoring, safe documentation and fee.

The Atlanta-based startup has additionally shaped partnerships with the American Counseling Affiliation and the American Affiliation for Marriage and Household Remedy (AAMFT), and recorded a $2.2 million seed funding round in December 2019, additionally led by Cox Enterprises.


Startups within the psychological well being area proceed to obtain funding, together with psychological well being chatbot Wysa, which in July scored $20 million in a Series B financing spherical led by HealthQuad.

That very same month, teletherapy startup Smart Care raised $13 million in a Series A funding spherical and plans to make use of the funds to increase to states with giant TRICARE populations, like Texas, Florida and Virginia.

Earlier this 12 months, psychological well being advantages startup Spring Well being expanded into household care via a partnership with Weldon that provides chats with therapists, social staff and parenting coaches, in addition to group assist and academic content material.

It is not simply startups. Amazon plans so as to add behavioral well being companies to its Amazon Care providing, and through a partnership with digital psychological well being firm Ginger.


“At a time when our society wants high quality psychological well being suppliers, it’s crucial we leverage expertise to take away pointless obstacles within the licensure course of,” McCrickard stated in a press release.

“We’re thrilled to deepen our partnership with Cox Enterprises, SteelSky Ventures and others. Our buyers align with our mission and can assist speed up our progress, whereas additionally protecting a eager eye on the general high quality and impression we’re having on the psychological well being occupation.”

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